Smartphones News
News: Blippar Adds Landmark Recognition to Its Bag of AR Tricks
Mobile augmented reality developer Blippar's mission is to construct a computer vision map the world, with visual recognition of thousands of notable buildings, bridges, castles, holy places. A major step toward that goal has been taken by the company this month with the announcement of its landmark recognition API.
News: Theaters Turn to Mobile AR Gaming to Reclaim Pre-Show Movie Experience
Moviegoers who arrive at the theater early are no longer a captive audience for the ads, trivia, and miscellaneous content that precede the movie trailers than run before the feature presentation, as the ubiquity of the smartphone has become the preferred distraction for early birds at the theater.
News: Microsoft's Alex Kipman Predicts Three Trends in Augmented & Virtual Reality for 2018
In a LinkedIn post published on Tuesday, Microsoft's leading advocate for the HoloLens made a prediction that the mixing of immersive technologies will define augmented reality in 2018.
News: This Is the Best Swype Alternative for iPhone & Android
We regret to inform you the former king of third-party keyboards, Swype, has officially retired on both Android and iOS. A few weeks ago, we noticed Swype's mysterious disappearance from the iOS App Store but had hoped it was just pulled temporarily, not gone forever. Unfortunately, Swype is no more, but there's something that's ready to take its place for you on your phone.
News: Cornell Researchers Use Augmented Reality to Craft 3D Printed Objects in Real Time
We've seen a number of unique mashups of augmented reality with other bleeding edge technologies, but somehow it took until 2018 for someone to come up with a now obvious complement to AR: 3D printing.
News: Magic Leap Job Posting Reveals Grand Plan to Tackle Brick & Mortar Retail
The once blurry and mysterious vision of Magic Leap's future is slowly coming into focus in the present, despite the company's obsessive attempts to keep any and all information under wraps until the next reveal is absolutely necessary. A new tidbit of information hints at an addition to the company's unfolding story that almost no one had accounted for: retail stores.
News: The Galaxy S9 Is Coming on Sunday — Here's What You Need to Know
With Mobile World Congress fast approaching, all eyes in the industry are set on Samsung's Galaxy S9 announcement on February 25. While leaks and rumors about the S9 and S9+ have been flooding in for quite some time, we're getting a much clearer picture of these handsets as the announcement draws near.
News: Microsoft Enlists Rapper/Actor Common to Push Its HoloLens Future During NBA All-Star Weekend
The Microsoft HoloLens has a fairly passionate, yet relatively small group of users pushing the developer-centric device forward, mostly spreading the word about the device through word of mouth and meetups. But this weekend, during the annual NBA All-Star festivities, we got a look at how Microsoft may be planning to market the device if it ever goes truly mainstream.
News: All the New Phones We Expect to See at Mobile World Congress 2018
Mobile World Congress is a four-day event that is both a showcase and conference starring prominent figures in the mobile industry. Oftentimes, OEMs will use this event to announce new products for the upcoming year — and this year shouldn't be any different. Here are all the phones we expect to be announced.
Market Reality: Magic Leap Gets New Cash & NBA Deal, AR Supplier's Apple Rumor, & HoloLens Gets into Rental Business
While the company is adamant that the Magic Leap One: Creator Edition will ship this year, currently, it seems its CEO is more interested in striking deals with content partners than releasing details about the headset.
News: Microsoft Makes HoloLens Available for Rent for Trial Evaluation & Trade Shows
While the consensus among some in the augmented reality community is that the Microsoft HoloLens is the best device available at present, it also remains the most cost-prohibitive option, with the development edition costing $3,000.
News: Latest 'Ready Player One' Trailer Is a Stunning Gallery of AR/VR Hybrid Concept Designs
Master director Steven Spielberg's virtual reality epic Ready Player One is coming to theaters in just a few weeks, but you can get an early look at some of the best parts the latest trailer, "Come With Me," which was revealed on Thursday.
News: Apple Highlights Augmented Reality's Role in Its Future with Dedicated Page on Its Website
Apple CEO Tim Cook's most recent tech prophecy is that "AR will change everything." And now, that includes Apple's own website.
News: Google Pulls Off a Virtual Double Axel with Winter Olympics AR Stickers Pack
The cup of augmented reality options for Winter Olympics fandom runneth over, with Google pouring a pack of AR Stickers into the mix.
News: Here's What Magic Leap's Screens Feature Might Look Like
During the unveiling of its content partnership with the NBA, Magic Leap CEO Rony Abovitz, with an assist from former player/current pitchman Shaquille O'Neal, described at least one of the ways fans would be able to experience sports using the augmented reality device.
News: Meet the 2018 Sports Illustrated Swimsuit Issue Cover Model in AR or Become One in Snapchat
Old school media stalwart Sports Illustrated is billing this year's Swimsuit Issue as the "Most Immersive Experience Ever," and it certainly lives up to that statement, as the magazine has added augmented reality and virtual reality experiences to this year's version via Snapchat and the Life VR app.
News: NBA Announces Partnership with Magic Leap to Bring AR Experiences to Fans
On Tuesday, NBA Commissioner Adam Silver joined Magic Leap CEO Rony Abovitz on stage to unveil a partnership between the two companies.
News: Former Microsoft Engineers Achieve Best Hand-Tracking Capabilities We've Seen for AR
While augmented reality headset makers are faced with tackling numerous challenges before the category is truly ready for prime time, a start-up comprised of former Microsoft engineers may have nailed fast and precise tracking of hand gestures and full-body locomotion.
News: Elon Musk's Tesla-Riding Starman Comes to Snapchat via Custom Lens
The Tesla-riding Starman that was launched into space via Elon Musk's SpaceX last week will miss its Mars target and is instead headed toward a lonely asteroid belt in the void of space. But if you missed the initial launch and would like to get a taste of what Starman is seeing, you can now take a short ride along thanks to a new Snapchat Lens.
News: Magic Leap Patent Reveals the Lightpack May Be More Than Meets the Eye
Among the revelations uncovered during the December unveiling of the Magic Leap One: Creator Edition was the fact that the Lightwear augmented reality headset would be tethered to a wearable computer called the Lightpack.
News: Hasbro Makes Marvel Movie Magic Real with Iron Man AR Helmet
Soon, kids young and old aspiring to imitate Iron Man will only need to learn how to duplicate Tony Stark's snarky wit, because Hasbro will now supply the augmented reality helmet.
News: Update — Apple Linked to OLED Maker Investment, but eMagin CEO Says No Cash from Cupertino
Update: Monday, 11 p.m. ET: In a report from Bloomberg, eMagin CEO Jeffrey Lucas has contradicted what appeared to be investor information found in SEC filings that surfaced on Monday. Although Apple is listed among several other investors in the company in filing, Lucas told Bloomberg that Apple is not, in fact, an investor in the company. Offering further clarification, Lucas told the news site that eMagin "listed those companies in the filing because it had discussions with them at industr...
News: The New Web-Based Snap Map Lets Anyone Watch Public Snaps, No Account Needed
When first released, Snap Map made a lot of users uneasy. Beaming their location to the world at all times isn't necessarily the definition of privacy, but Snapchat's map is nonetheless intriguing, offering users a view into the lives of people across the globe. Now, you don't even need to have an account to access Snap Map — you can view it right from your web browser.
News: Magic Leap Lands a New Investor from Europe's Media Sector
On Monday, German newspaper and digital publisher Axel Springer announced its role as the latest company to invest in Magic Leap. This is just the latest in a series of investments the augmented reality company has garnered from the likes of Google, Qualcomm, Alibaba, Legendary Entertainment, Warner Bros., and others amounting to almost $2 billion in overall funding.
News: Cover Girl Opts for Browser AR Try-on Tool Instead of Mobile App & the Results Are Tragic
The latest cosmetics brand to launch its own augmented reality try-on tool is Cover Girl, which introduced its browser-based experience this week.
Market Reality: AR Pleases Snapchat Shareholders, Entices Investors & Mints New Venture from Deutsche Telecom & Zeiss
Investors aren't keen to throw money at a new technology sector without at least some hope of a significant return on their investment in the future. That's why a recent run of activity within the augmented reality business space has stoked some new optimism among the financial community.
News: Your Custom Snapchat Lens or Filter Could Cost You $1,000
Snapchat just rolled out a feature that lets you create custom Filters and Lenses. While the average Geofilter won't run you more than a few bucks, it's not that hard to exponentially jack up the price. Amazingly enough, Snapchat's latest attempt to monetize their platform can ultimately cost you as much as $999.99. Ignore the penny, let's call that a cool grand.
News: Washington Post Opts for Fun Over Function with AR App for Winter Olympics
Although The New York Times may have won the race in terms of presenting coverage of the 2018 Winter Olympics through augmented reality first, The Washington Post is nevertheless working to compete in AR in a different way—via gaming.
News: Atheer's Enterprise AR Platform Now Available on HoloLens via Design Interactive's App
Enterprise augmented reality developer Atheer is bringing its AR solution for enterprise businesses to the HoloLens by way of a joint venture with fellow AR developer Design Interactive.
News: Snapchat Unveils Web-Based Tool for Creating Custom AR Lenses & Filters
Snapchat just fast-tracked the majority of its app user base into the world of augmented reality production by making its Lens and Filter tools available to anyone with a web browser.
News: This HoloLens App Brings Animals into Your Home Without Violating Your Lease
Augmented reality headsets with depth sensors, like the HoloLens, offer a much more immersive experience than the average smartphone at present, and one app demonstrates that in a uniquely entertaining fashion.
Apple AR: Now You Can Give Your Sweetheart an AR Valentine's Day Card
Those looking for a creative way to loose a metaphorical Cupid's arrow at the figurative heart of the object of their affection can now add augmented reality greeting cards to their quiver.
News: Snap Highlights Augmented Reality's Role in Favorable 2017 Results & Optimistic 2018 Plans
After closing its 2017 financial books on a high note, Snap, Inc. is planning to ride the momentum of its augmented reality products into the new year. That's the main takeaway following the company's 2017 earnings conference call, which was held on Tuesday.
News: Google Skips ARCore to Add AR to Motion Stills App
If you're an Android user, you're very likely jealous of your iPhone friends who have access to the wide, wonderful world of augmented reality thanks to ARKit.
News: Deutsche Telekom & Zeiss Launch Smartglasses Startup Tooz
A new smartglasses powerhouse is rising in Europe, led by two of the region's leading brands, optical systems company Zeiss (also known as Carl Zeiss) and telecommunications giant Deutsche Telekom.
News: Snapchat Adds 'Best Of' Filter & Lens to Celebrate its New Redesign
Snapchat's redesign has really taken off, slimming the app down to two sections: Friends and Discover. Snapchat appears to be celebrating this massive success by giving all users a sort of "best of" filter, one that encapsulates the complete Snapchat experience complete with the Dancing Hot Dog.
News: Audi Drives into AR Ahead of SpaceX Moon Landing Mission
Amazingly, SpaceX founder Elon Musk just launched a Tesla into space, bound for Mars. But just because you're not a billionaire with drone rockets at your disposal, that doesn't mean you can't participate in the automobile-infused future of space here on Earth.
News: Meta Caters to Design Professionals with 3D CAD Support for Solidworks
In another move that pushes Meta 2 toward becoming a legitimate workplace tool, Meta Company has partnered with Dassault Systèmes to bring augmented reality support to the latter's Solidworks 3D CAD software.
News: Investors Bet $8M on Former Google & Facebook Engineers' Platform-Bridging AR Development Tool
Augmented reality software maker 8th Wall has closed a Series A funding round of $8 million in capital to feed the growth of its development platform.
News: Augmented Reality Skates into New York Times Coverage of Winter Olympics
Before The New York Times brought augmented reality to its iPhone app, the only way Winter Olympics fans could get this close a view to the world's best athletes would be to acquire a press pass.